About Future Hotels
A small team. An international mission.
Our Story
Future Hotels started in Athens, in a country that has always understood the trade-off between tourism and the places tourism depends on.
We built the company at the intersection of three things we couldn't find together anywhere else: hospitality people who understand what makes a hotel unforgettable, technologists who understand how to make sustainability measurable rather than promotional, and a stubborn belief that independent hotels, not massive chains, are the ones with the speed and the will to actually change how travel works. Selective, deliberately. International, from day one.
How Future Hotels Works
How one stay becomes real climate action.
Hotel
A member hotel measures its footprint and joins the collection.
Future Hotels
We handle distribution, the Travellers' Club and climate financing, centrally.
Traveller
Books direct, joins free, stays somewhere with soul.
Earth Programme
A share of the affiliation fee finances verified climate action.
Earth
Real, verified climate action: reforestation, conservation and clean energy, measured against a global effort bigger than any one stay.
One affiliation fee. A hotel gets found, a traveller books direct, and real, verified climate action gets financed on the other end, every time.
Founder & CEO
Sotiris Kopatsaris
As Managing Director of Carpe Diem Santorini, an independent hotel, Sotiris watched OTA commissions, chain-scale marketing budgets and rising costs quietly punish the hotels doing things right, the ones investing in their guests, their staff and their island, without the negotiating power of a global brand behind them.
Independence shouldn't be a disadvantage. Future Hotels exists to make sure it isn't, giving independent hotels the reach, the systems and the collective voice of a chain, without asking them to become one. Sotiris has presented Future Hotels at the EU's SME Assembly.
[Future Hotels allows] family-owned properties across the world to access the same tech and expertise used by the multinationals to drive sustainability.
Press & Recognition
A vision that got people talking.
What began with a belief that independent hotels should have access to the technology, expertise and opportunities of the world’s largest hospitality groups has attracted attention far beyond our first hotel.
Future Hotels has been featured in international and hospitality media including The Times, Newsweek, Business Traveller and Boutique Hotel News, alongside industry recognition and conversations about the future of independent hospitality.
- The Times
- Newsweek
- Business Traveller
- Boutique Hotel News
